We’re going to BlogWorld and we are doing it up right! We’ll be shooting “Behind the Scenes” video, posting lot’s of pics with our new Kodak M580, we’ll be hitting the party scene ‘MildLife After Dark” and participating in panels with some amazingly talented speakers. We’ve listed below where you can find us! Be sure to stop by and say HEY! We look forward to meeting you …

What BlogWorld is all about:

BlogWorld & New Media Expo is the world’s Largest New Media event where participants can learn about Content Creation, Distribution and Monetization strategies, step-by-step techniques and bleeding-edge tools from the most successful Bloggers, Podcasters, Social Media Pro’s, Internet TV and Radio Content Generators and New Media Marketing Pro’s! From the premier educational sessions at the Social Media Business Summit and BlogWorld Conference, to the resource-rich New Media Expo, to Amazing Networking events…


Travel Blogging as a Second Career

October 15, 2010 12:15PM – 1:15PM@ Shell Seekers A/6


Travel blogging isn’t just for the backpacking set anymore and has become popular among the after 40 crowd. The Boomer demographic has exploded online as many people are retiring early and realizing their dreams of world travel. Top travel bloggers from the over 40 crowd will share the ups and downs of travel blogging after 40. Panel is moderated by the fabulous Mary Jo Manzanares, a travel industry superstar. Panelists include Rick Griffin from the hilarious Midlife Road Trip show, Trisha Miller of Travel Writers Exchange, and The Roaming Boomers (David and Carol Porter) who started their blogging journey as attendees of last year’s travel track.

A first, BlogWorld is teaming up with BakeSpace.com’s TECHmunch Food Blogger Conference to launch a track specifically for food bloggers.

An interactive series of panels offering all the latest tools and tactics for taking your blog to the next level. Learn how to build buzz, improve SEO, grow your audience, work with brands and profit financially. Panelist will provide tips and real-world tactics that you can start using immediately.

As a food track attendee you’ll also enjoy exclusive private tastings around Las Vegas to sample some of the best cuisine in town. You’ll also have exclusive access to cooking demos by some of your favorite food bloggers. Even our own Rick Calvert, BlogWorld founder, will share his famous salsa recipe.

Non-food bloggers are also invited to join food track sessions, but you must RSVP separately for our private tastings. So pack your bags, grab your camera and get your taste buds ready for the most exciting food blogger event ever to hit Vegas.

Follow hashtags #BWE10 and #techmunch

Working with Brands

October 15, 2010 2:00PM – 3:00PM@ BlogWorld Kitchen

So you built a website and now brands are coming to you. So, what now? How do you communicate effectively with brands, build relationships and leverage those partnerships? Come check out the BlogWorld Kitchen to hear: • Jessica Randazza (@jessicarandazza) – Senior Associate • Digitas.com Beth Rosen (@bethrosen) – Publisher of themidlifewife.com and founder of 4 Keys Media • Adam Harris – Principal Calacles Interactive • Lori Falcon (@acowboyswife) – Publisher of mywoodenspoon.com & elivingmedia.com This panel will be moderated by Sandra Mckenna (@SandiMcKenna), host of Midlife Roadtrip.

The Art & Science of Recipe Writing

October 15, 2010 3:15PM – 4:00PM@ BlogWorld Kitchen

Creating rich content can satisfy your readers, but how can it also drive traffic to your site? Understanding how to organize and write your content so it’s useful and highly indexable on the Web is an important lesson for building your l to your reader will also inspire others to share your content on the Web. On the panel: • Jennifer Perillo (@jenniferperillo) – Food Editor & Recipe developer • injennieskitchen.com • Lee Odden (@leeodden) – CEO TopRank Marketing • John Shiple (@Freelancecto) – CTO at Startup Army • Sean Percival (@percival) – Vice President, Online Marketing at MySpace.com. • TM Live Host: Sandra McKenna There will be a short presentation on “Recipe Writing” by Jeniffer Perillo. Jennifer will then open up the discussion to focus on SEO with the rest of the panel. Curating questions from the crowd will be Sandra Mckenna (@SandiMcKenna) – Host of Midlife Roadtrip

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